ZYN comes from the word "zyndagy," which means LIFE for over 1 billion people in South Asia.

The ZYN "aha" moment occurred during a family trip to Pakistan in November 2016 with our parents. After the long plane ride to Islamabad, our elderly, diabetic father suffered from sudden and severe diabetic nerve pain (neuropathy) in his foot, to the point where he couldn't walk. Our aunt made a paste with Turmeric powder and olive oil and applied it to our father's foot. Within an hour, his pain was completely gone.

Upon our return to the US, we began to further research Turmeric and discovered its immunity boosting and inflammation reducing healing power comes from a tiny compound called CURCUMIN. We began crafting drinks in our kitchen with CURCUMIN, combining it with PIPERINE to boost absorption. We tested the recipes on ourselves and noticed our everyday aches and pains went away and we felt rejuvenated.  So we kept crafting ZYN and introduced the recipes to our family and friends, then to the nationwide expansion of ZYN.